That's Haute is New York City's haute new party SERIES.
2023
SOCIAL MEDIA VIDEO EDITING VISUAL DIRECTION COMMUNITY MGMT
That's Haute was looking for a full brand identity + online presence package. The brand also needed social media management, video editing, content creator outreach, and social strategy for each monthly party.
Launched online footprint for new NYC party series. Led social media copy and management. Handled all video editing using assets from different videographers. Drafted party recaps for news outlets. Led digital marketing efforts for brand partnerships and content creators.
New brand receiving an average of 11k monthly impressions on Instagram page.
Receiving traffic from organic content posted by 25+ NYC content creators ranging from 10k to 3M. followers.
Landed press in Guest of a Guest, Hollywood Life, BFA, and Daily Front Row.